How to Sell Tarot Readings on Etsy | A Complete Guide

  • By: Reece
  • Date: 20 February 2023
  • Time to read: 4 min.

Whilst Etsy’s seller policy might be a little confusing, it is allowed to sell Tarot readings on their site.

Etsy’s seller policy states that whilst they welcome a whole range of divination-related items, their Tarot readings must include a tangible good. This means that so long as you include a physical document or a digital file, you are good to go!

Within this article, we will cover:

  • Etsy’s policy on Tarot readings
  • How to set up an Etsy shop
  • How to price Tarot readings
  • How to sell Tarot readings on Etsy
  • How to build an audience for your Etsy Tarot reading audience
How to Sell Tarot Readings on Etsy

Are Tarot Readings Allowed on Etsy?

Yes, Tarot readings are allowed on Etsy! You just have to provide something tangible which you would then deliver through Etsy Messages or email.

This could include audio or video of a reading, text of a reading, or photographs of the Tarot spread.

Be aware that whilst it is okay to sell readings, metaphysical services are not allowed. This includes:

  • Reiki and distance healing
  • Spellcasting
  • Prayers
  • Rituals
  • Items which promise a metaphysical outcome, such as attracting wealth or love

How to Sell Tarot Readings on Etsy

Etsy is a great place to sell Tarot readings, with many customers from around the world looking to get their cards read on a daily basis.

In order to create the best Etsy shop possible, we have created a guideline for you to follow, starting with the creation of your account.

Create an Etsy Account

First, you should create an Etsy account. You should come up with a shop name that portrays who you are and the services you provide.

Make sure to use the word ‘Tarot’, ‘readings’, or other related words in the name.

Determine the Services You Are Offering

Then, you should decide what kind of services you’ll be offering. You can create multiple services for your shop which could all offer different kinds of readings. 

For example, you may want to create a one-card Tarot reading for $25, and a three-card Tarot reading for $50.

Make it Professional

Now would be a good time to check out other seller’s pages in order to see how they match up. What do you like about their pages? What do you dislike? You can then incorporate this into your own shop.

Once you have decided on a name and the services you will be offering, you should look at purchasing brand work for the shop. Then, if you produce any physical items, you would add your brand mark to them.

Price Your Readings

One of the most difficult parts of setting up an Etsy store is trying to decide how much to price your readings. Too high, and you’ll have very little interest. Too low, and you won’t be making enough money to even cover energy spent.

As such, a great way to price your readings is to work out how much time it would take you for each reading and the creation of subsequent materials. Then, you add in extra cash for the amount of time taking to learn the skills, and the price of any materials used or produced.

You can then have fun with it! You could charge more for readings with more cards, and offer discounts and special offers for the more services that a customer chooses.

Work on the Way it Looks

To increase your likeliness of getting a sale, you’re going to want to work on the way that your shop looks.

You can do this by using short, catchy titles, and detailed descriptions that clearly explain what the customer would be receiving with each product.

Then, you should add professional-looking photographs to illustrate each service that you offer. Perhaps you’d want to take a photo of a sample Tarot spread on top of a simple background to suggest the kind of reading they may expect.

Create Social Media Pages

Once your store is set up and you have secured the branding, you should then consider setting up social media pages to promote your work.

Create a Facebook or Instagram account under the same name and branding as your Etsy shop, and then use it to connect with others. Perhaps you could also offer discounts in exchange for online shares, or run competitions on your socials.


Setting up an Etsy shop to sell your Tarot readings is a great way to get paid for your skills.

By offering Tarot readings to people across the world, you are able to introduce them to divination in a friendly, safe way. What could be better than that?

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